The BCI Programme™

Are you tired of ‘Spray & Pray’ selling where you just tell the customer what you want them to buy, respond to their questions and the control is all in their hands?  Do you dread the idea of ‘selling’ ideas, products or services that you’re not totally sure will do the job for the customer?  Would you like every meeting to move in the direction you want, in a way that you control and for it to finish with a ‘desire to buy’ or a friendly agreement that there’s no business to be done today?  Would you like to know what’s in the mind of the person ’on the other side of the table’ and to influence them with consistency, confidence and conviction?

Our BCI Programme™ enable you learn, practice and take away the benefits of a well documented, step by step process that transforms the way you do business.  Wouldn’t it be great if people actually asked to BUY from you?  Could it be possible to not have to CLOSE them?  If the person you’re talking to doesn’t have a budget but wants to take away what you’re selling - why can’t they be a committed internal coach for your campaign straight away?

The core part of the programme is our Fearless Selling Certification workshops
This consists of three half-day Core Modules, a Management Module and a coached Skills Practice group
For senior management and directors, this is also available as an Executive BCI Programme™
In every case, attendees will take away the skills to carry out a full ABC Analysis™

‘Sales’ may or may not be in your job title, but Influence, Management, Negotiation,  Executive Leadership - all are aspects of this same activity.
The BCI Programme^™ is for everyone:

• the experienced seller who knows they merit more success for the same effort
• people who ‘don’t sell’ but in reality do it all the time and, inside, don’t enjoy it
• managers who want deeper business penetration & larger sales and objective reporting
• pre-sales consultants who have a unique access to their customer’s motives and vision
• marketers who need to create a truly supportive ‘environment for selling’
• business leaders who want to grow their business, raise capital and find partners

So many of our clients have said: “I wish I’d had a structure to work with like this years ago!
I feel SO much more confident about what I’m selling…!”

Fearless Selling^™ students take away a range of immediately useable tools that make them more profitable, effective, relaxed, confident, creative and consistent to manage.

An Overview of the BCI Programme

Module A: Communication is a Two Way Street

Module B: Connecting with the Customer

Module C: Making It All Happen

Management Module: Keeping The Furniture Shifted

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Personal TakeAways™ will include:

• understanding your customers and their needs better than they do themselves
• they ask to buy what they need, and every time
• winning significantly more sales or persuading more people of your message
• not wasting time chasing poorly qualified opportunities
• radical transformation of your and your team’s results
• elevation of opportunities from the immediate (small) to the strategic (large)
• having a happier, more effective and more engaged team
• replacing stress & anxiety with creativity, energy and expertise
• improved communications internally, with colleagues, partners and end users
• reduced time & money wastage through misunderstanding or wrong assumptions
• running presentations and seminars that actually help you win business
• a simple way to create proposals that help you win business - not just consume trees!
• paper communication has the same simple foundation as face to face

Our workshops and consultancy will hugely improve the effect of your:

• Sales: buying facilitation, sales management & forecasting, personal coaching)
• Production: business analysis, logistics, engineering, planning/design, delivery
• Getting Your Message Across: from a formal seminar for 100 to a 1-on-1 discussion
• Marketing: product analysis & management, collateral, campaigns, PR, events
• Negotiation: conflict resolution, commercial settlement, project management)
• Leadership & Influence: team and individual building, emotional intelligence, problem solving
• Facilitation: planning, business development, effective meetings, decision making
• Buying: needs analysis, vendor facilitation, purchasing, project management

If you want to improve your sales success, need to influence others more effectively, wish to resolve problems more productively or you have to present, teach and inspire magically then look at our course details and contact us today.